Runaway from convention

Runaway is an apparel and lifestyle brand based in Durham, NC.

The Runaway team came to us with an amazing brand, a ton of momentum, and an outdated website that couldn't keep up with how fast they were growing.

We set out to build them a proper e-commerce setup that could scale with their business, and to bring their existing brand to life through the site. Working with founder and visual artist Gabe Eng-Goetz, Justin Laidlaw, and thefacesblur, we designed and built every page. The final product featured a custom eCommerce experience, API integrations with their existing tools like Shipstation and Stripe, and a design that stood out like their clothes.

We've since helped Runaway migrate to a Shopify template to take advantage of Point of Sale integration in their store. All of the photography for this site was produced internally by the Runaway team.